As we head into 2023, the retail design industry is expected to see a number of trends shaping the way stores are designed and operated. Some of the key trends include a focus on creating immersive experiences, using technology to enhance the shopping experience, and incorporating sustainable and eco-friendly design elements. Overall, retailers are looking for ways to create unique and memorable experiences for customers in order to drive sales and build brand loyalty.
In terms of color, materials and finishes, there is an increasing use of textured materials like terrazzo, velvet and marble, to give a more tactile and sensory experience to the users. Different lighting techniques create a more dynamic and engaging atmosphere, this includes the use of warm, soft and indirect lights. The focus is on creating a more natural and comfortable environment, while also considering the environmental impact of the materials and colors used.
In this article, I present to you three trend scenarios that will shape new retail and interior design spaces in 2023.
Retail & Interior Design Trends for 2023
1. Sensory Awakening
In an atmosphere of great freedom and light-heartedness, the senses awaken and the scents become more intense. In this universe of fresh refinement, warm and vibrant shades convey strong vitality. Through the use of chromatic shades, precious metals and perceptive games given by mirrors and lights, Sensory Awakening opens the doors to a new concept of contemporary luxury.
2. Precious Cosmos
An intense and intriguing scenario that captivates with its mysterious aura and daring charm. The juxtaposition of clear geometries and sinuous lines creates a whimsical aesthetic that is elegant and solid at the same time. The colors draw mainly on the cold and deep shades of blues and greens to define a reassuring and comforting space.
3. Gentle Pleasure
Gentle Pleasure is a passionate hymn to nostalgic elegance. Drawing on fashion and design, this scenario tells a story of timeless sophistication that is expressed by iconic shapes, precious materials and fine colors. Moving between past and contemporary inspirations, Gentle Pleasure flatters, seduces and gladdens with its innate sophistication.