Services
Trend forecasting
a deep understanding of trends analysing new product introductions to identify key learnings for cross -market innovation.
User insights
a focus on user insights helps the design industry to better understand the target’s needs and plan the right products.
Creative design strategy
an enhanced ability to plan the right look for future products based on the latest trends and user insights’ analysis.
CMF Design
a Color, Material & Finish Design expertise for products across a range of industries and geographical con texts.
Trend forecasting
Trend forecasting is identifying the early threads of what we are seeing, feeling and experiencing on a global and local level before they turn into commercial movements. These abstract concepts are curated into a compelling vision driven story and used to creatively inspire brand direction and future strategies. Research is translated into moodboards, broken down to seasonal themes, colour palettes, key finishes, patterns and prints taking into consideration the global and local relevance.
User insights
We help companies realise their business potential by providing user focused insights of the market context. We bring your target consumer to life in a visual format to understand their aesthetic preferences. Anticipating what users will be demanding in the future is the key to plan the right strategic directions.
Creative design strategy
In a competitive environment, we have a proven track record in identifying the trends drivers and design outcomes to support future product development. Trends spotlights and user roadmaps are used as important tools to plan strategic directions that inspire new scenarios and foresee the market. The result: powerful, story-driven new collections that give brands a distinct advantage in today’s fast-changing retail landscape.
CMF Design
How materials and finishes work in partnership with colour to create new design outcomes is integral to our forecasting. Chrometry designs colour directions and refine color palettes for specific products to enhance their sensorial qualities and bring innovation. Our diverse and innovative CMF design strategy helps companies source and select materials that bring product ideas to life and keep users engaged.
